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Search Engine Marketing Services Singapore

What is Search Engine Marketing (SEM)

Popularly known as paid search or PPC, search engine marketing is a paid digital marketing strategy that helps you advertise your brand on the first page of Google for specific focused keywords.

 

It's a great marketing practice to build your online presence and reach the right audience at the right place. SEM is cost-effective and produces instant results when executed properly. The reward of SEM is defined by the purpose of advertising in the first place. Like what is your intention? Do you want more leads or want to drive traffic to your new website or simply want to improve brand awareness to attract and delight customers.

 

In SEM, it’s the intention and advertising purpose that matters and defines the ROI of your marketing campaigns. Quvox offers brilliantly planned search engine marketing services, so you can be on the search engines when your potential customers are looking for you.

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What are the benefits of Search Engine Marketing?

Implementing SEM in your marketing plan is a great idea to instantly improve traffic, attract leads and grow your revenue. It's a great short-term and long-term strategy to scale your business by leveraging the power of search engines and introducing your brand to the right audience at the right place.

Unlike traditional forms of marketing, SEM is highly personalized and consumer-focused, thereby it reaches people who're interested in what you do and costs half of radio and newspaper ads. Quvox does search engine marketing on all ad programs, especially Google Adwords which is the world's global paid search network and lets you advertise on the Google search engine.

There're plenty of benefits of advertising on Google. Some of the most prominent ones include:

Increase brand awareness and brand equity of product.

Instantly improve visibility and drive traffic.

Reach the audience who is already looking for your products and services

Improve lead generation numbers

Ability to customize ads according to target audience and interests

Dominate your competitors online by providing compelling user experience on the search engines

Paid search has the highest ROI among all advertising mediums

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Why Should You Launch An SEM Campaign?

If your business is not running an SEM campaign in 2020, then you’re missing a golden opportunity to be found on the search engines and discovered by millions of potential customers looking for your product.

 

With the growing trends of digital lifestyle, people in Singapore no longer want to stand in queues in shopping malls and waste time. Instead, they love to explore products on the e-commerce sites where they have more, better and affordable options. And the best way to reach these customers is to run e-commerce ads on Google.

 

This clearly means there is a lot of gap businesses can fill to meet the needs and demands of the customers who’re always looking for something on the internet. Let’s take a look at some interesting statistics:

 

Businesses make an average of $2 in revenue for every $1 they spend on AdWords.

 

52% of online shoppers who interact with PPC ads immediately follow their browsing with calls to the advertiser.

 

The Singapore E-commerce market is predicted to project 9.8 billion dollars in 2022.

 

The above stats clearly depicts how profitable search engine marketing campaigns can be if executed properly. The SEM ads are not only limited to products but can be used drastically for service-based businesses too.

 

You can run user-defined and consumer-centric ads to reach the people who’re looking for products in the location of your service. They’re cost-effective, improve sales and grow revenue quickly.

 

The conclusion is that appearing on the first page of Google can bring a lot of business opportunities and SEM is the quickest way to achieve this.

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Why Choose Our SEM Services in Singapore over Traditional Advertising?

Implementing SEM campaigns can grow your business tremendously. It's flexible, highly-measurable, cost-effective and consumer-focused than traditional mediums of advertising, thereby offering a better reach and growth in half of the cost.

It is easy to measure the SEM campaign success rate and know what's working best for your brand. The review reports prepared by our team on a frequent basis will help you track your campaign performance and look for improvements.

Here’re some reasons explaining why we recommend SEM over traditional advertising medium?

Traditional advertising is expensive with average campaign costs ranging from $15,000 to $18,000.

There's no guarantee if your printed ads will reach the right audience and yield a good ROI.

SEM is consumer-focused, so you show ads to the target audience.

There's no fixed cost in SEM and you only pay when someone clicks your ad, it's CPC (Cost per click).

The results are impressive in SEM as they're intent-driven and not random in approach.

SEM lets you appear on the first page of Google immediately, thereby driving instant traffic, queries and leads.

Frequently Asked Questions

Some of Our Clients

These are some of our clients, ranging from micro SMEs to MNCs. We hope you may recognize some of them.

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